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Lost High
Hoodie Brand
Founded in 2026 by Curt Larsen
Author of Transcendent Ethics
Transcendent Ethics: Book on Amazon
Transcendent Ethics: Hoodie Collection

From 2016 and 2021, while working in a clinical laboratory, I enjoyed the feeling of putting on a lab coat at work. Putting on this uniform each shift was like a small ritual that helped me stay focused and complete important tasks.

Then, while working on my own projects at home without a uniform, it was more difficult for me to focus at a high level. Traditional business clothes were too formal. On the other hand, random old hoodies felt sloppy, faded, or unserious.

I was frustrated with normal hoodies. So I started creating my own hoodies with better ink on an all-over canvas.

It felt great to have a meaningful, uniform-like, crafted hoodie. I wanted to share the feeling. So, I kept going until there were over 1,140 designs.

These designs are collectively known as:

Lost High

An artistic hoodie brand for people doing important work outside of traditional office environments.

See Labcoat Hoodies
See All designs

My Promise

To bring a higher level of passion and craft to hoodies.

For those doing meaningful work.

For the independent.

For the unofficial.

For the self-taught.

For those building outside the system.